Summoners War – YouTube Branding and Social Assets

While under contract at berlin based PR company Com2uS Europe, Kayla created a range of YouTube branding materials for Summoners War, including social media visuals, custom thumbnails, and animated outro screens. The goal was to maintain a cohesive visual identity across the channel while supporting ongoing content releases and community engagement. Each asset was designed to be bold, recognisable, and optimised for both desktop and mobile viewing.

A young man with dark hair in a black T-shirt with graphics, holding his face in shock, standing next to a promotional poster for a game called 'Summoner War' with the words 'Lexique De Summoners War' in bold letters.
A YouTube thumbnail showing a young man gesturing towards the right, with a fiery dragon illustration behind him, and the Summoners War logo at the top. Text overlay reads "Neuer Abyss Hard Drachenbau! Euer Erstes Team".
YouTuber pointing at a banner with a dragon and text in German, promoting a new Abyss hard dragon build for a game's first team.
Digital illustration promoting the game Summoners War featuring a fiery dragon and a presenter gesturing with his hands, with German and English text about a new team.
Thumbnail of a YouTube video about the game Summoner's War, featuring a man with dark hair gesturing towards a large red, black, and yellow dragon illustration. Text on the image reads "Neuer Abyss Hard Drachenbau! Euer erstes Team."
A young man with a surprised expression, hands on face, wearing a black T-shirt with a graphic design, standing in front of a black and orange background that features the words "Lexique de Summoners War".
A person in black shirt giving a thumbs up, with a black and orange themed background. The text reads "Summoner Slang!" and "Summoner War."
Promotional poster for the game 'Summoners War' featuring animated characters Beth and Zen, with a man reacting with shock and holding his head, and the YouTube logo at the bottom.
A person standing in front of a fantasy-themed poster for the game Summoner War, featuring a radiant, colorful fairy-like creature with long flowing hair and wings, with text in French that reads "Guide: Royaume Spirituel Abyssal."
Man with black hair wearing a black Summoners War T-shirt, holding his head with a surprised expression, in front of a colorful fantasy background featuring two animated female characters with blue and green hair, costumes, and weapons, with the text
A man with black hair and a black shirt pointing at a colorful fantasy character with long glowing hair and elaborate wings, with the title 'Guide: Royaume Spirituel Abyssal' and the 'Summoners War' logo.
A man with surprised expression holding his head, featuring a background of fantasy characters and the text "SPITZENKOMBO BETH & ZEN!" from Summoners War, and a YouTube logo.
Thumbnail for a YouTube guide on the game Summoners War, featuring a man pointing to the title text 'GUIDE: ROYAUME SPIRITUEL ABYSSAL' and a fantasy-themed character with glowing features.
A man looks surprised with hands on his head next to a graphic banner featuring animated characters and the YouTube logo, with text that says 'SPITZENKOMBO BETH & ZEN!'
A man in a black shirt pointing to a banner with the text "Abyss: Dungeon der Seelen Guide" and an illustration of a glowing fantasy character to the right, with a YouTube logo above the text.